Typeform is arguably the most beloved and popular tool for building online forms and surveys. Its easy-to-use drag-and-drop functionality, conditional logic, and other features have endeared thousands of users to it. However, after trying Typeform, you may not have understood what the hype was all about. Whatever the reason may be, you just felt that […]
What is a Landing Page? (+How to Make Your Own)
When connecting with potential customers online, you only get one shot to make a good impression. You have to project competence and trustworthiness while also positioning your brand as the best choice to deliver the specific benefits your potential customer is seeking. When someone clicks a link and winds up on your landing page, they’ve […]
How to Design a High-Converting Landing Page
The landing page of your business is a necessary part of any marketing campaign. It is the place where most of your visitors turn into converted customers. Companies with 31-40 landing pages score get seven times more leads than companies with 5 or fewer. There are a lot of factors that affect the success of […]
8 Best Survey WordPress Plugins
With over 54,000 plugins for WordPress out there, how do you choose the best plugin that can help you to easily run a survey on your website? It is not easy. And you can easily get confused and overwhelmed. But you do not have to. …because we have done all the hard work for you… […]
How to Use Gated Content In Email Marketing
Gated content is a part of all best performing inbound marketing strategies, and it is equally useful for email marketing. Marketers use gated content to reward engagement and lead generation with insightful, genuinely valuable content pieces in exchange for submitting user information. For email marketing, this boils down to submitting an email address and consent […]
13 Best Instagram Tools to Grow and Engage Your Followers
Instagram ranks 4th among the apps with the most number of users and has over a billion monthly active members. These statistics alone should convince you that the social media giant is the place to be if you want to reach a wide audience. But how does a small brand get noticed in a platform […]
10 Cold Email Outreach Examples
When it comes to cold email outreach, there is a right way to do it, and a wrong way. Unfortunately, doing it the wrong way will take a whole lot of your time, with very little to show for it. Now, before you get too down on yourself, it’s actually fairly normal to have a […]
How to Promote Your Instagram Shop with Emails
Back in 1995, when Amazon appeared, no one could have predicted the rise of online shopping. Today, 69% of Americans have shopped online which means more and more people discover and buy products on the web. The ecommerce market is growing. Otherwise, retail ecommerce sales wouldn’t have been predicted to reach 4.92 trillion US dollars […]
How to Promote Your Shopify Store – Ultimate Guide
Shopify is one of the most popular platforms among eCommerce businesses, and there are plenty of reasons why that is. First of all, it’s packed with all the necessary features you need to create and run your eCommerce store, as well as handle the point of sale aspect of the business. On top of that, […]
7 Steps to Collect & Make Better Use of Customer Data
Collecting marketing data on your customers is one of the most important things you can do to grow your business. Having the right data in hand allows your team to accomplish a number of tasks: Increase brand awareness Sharpen your messaging Improve your products, services, and overall customer experience But this is assuming you know […]