Social Media Marketing

It was 1996 when Bill Gates wrote an essay wherein he quoted ‘Content is King’ and described the future of the Internet as a marketplace for content. Well, fast forward…

TikTok is one of the best platforms for growing a business. With over 15 million daily users, this app can bring you viral fame and help improve brand awareness. Unfortunately,…

Social media marketing is an important and large part of a marketing team’s strategy. Keeping your social media accounts up to date, posting daily content, and sharing promotions are all…

Social media presence is a must for brands to grow. You create business accounts to attract the audience and turn them into loyal followers, who then become customers providing you…

Facebook has altered its algorithm countless times since its inception. However, it wasn’t until 2018 that the networking giant updated its formula to center content on friends and family rather…

TikTok is one of the fastest-growing social networks. It was launched in 2016 exclusively for the Chinese market and became available worldwide in 2018, after merging with Musical.ly, another Chinese…

Social media landing pages are necessary conversion tools for social media campaigns. They’re laser-focused to attract the right customers to you.  I’ll put this into perspective in a bit. There…

Over the past few years, Instagram has grown significantly as a social media platform, and it is now competing with all the top social media giants like Facebook and YouTube.…

Because people spend a lot of time on social media, it is one of the most effective marketing channels. While having a website will allow users to buy items from…

If you’re a business owner or marketer, using a social media platform to promote your brand is mandatory. With social media platforms like Facebook, Instagram, and LinkedIn, you can reach…