If you’re looking to create an additional stream of income, you might want to consider affiliate marketing. In affiliate marketing, you promote another company’s products or services (the company is referred to as the “merchant”). You earn a commission each time a purchase is made using your affiliate links. The affiliate program is the website […]
15 Best Online Quiz Makers and Apps
Business owners are seeking new and inventive ways to engage their audience. The need to engage and retain clients stems from the fact that you may need to determine their expectations and ensure that they’re truly satisfied with your product. Similarly, having a fair idea of your product’s growth rate is also crucial. Thus, you […]
Landing Pages Best Practices & Examples (Ultimate Guide)
These days, it’s almost a necessity for businesses to have some form of an online presence. In the age of digital marketing, companies that wish to grow have to adapt. The quintessential online platform is, of course, the website. This is despite the availability of numerous social media platforms. You can pin this down to […]
8 Best Landing Page Builders with Beautiful Templates
In this definitive guide, we’re going to review the best landing page builders to help you build killer landing pages that drive more traffic to grow your leads and build your brand online. Imagine if you could convert every click on your ad into a lead and every lead into a paid customer. How sweet […]
20 Best Lead Generation Apps & Tools to Skyrocket Your Sales
Detectives, unruly dogs, and businesses: what’s the one thing they have in common? The need for leads. It’s nice for a business owner to imagine their company being recognized as the de jure market leader and rewarded with extreme popularity and fanatical devotion, but it isn’t a strong likelihood. Even Apple flirted with bankruptcy and […]
How to Handle Feature Requests (+ Email Templates)
As long as you have a product, there will always be someone that wants more from it. They want new features, existing features to be updated, or even whole new products that link tenuously to the one that you’re currently making. For example, an analytics platform like Segment likely hears requests for integrations fairly frequently, […]
6 Ways to Reduce Facebook Ad Cost Per Acquisition
Without a doubt, Facebook Ads are one of the best ways to generate new sales leads. Unlike other digital marketing platforms, Facebook takes advantage of its laser-focused targeting capabilities. However, with its super diverse and wide targeting strategies, you can find yourself spending a lot on Ads. Facebook has a limitless audience to target, interests […]
How to Use Buyer Personas to Reduce Your Cost Per Lead
Marketing is a numbers game. From your cost per reach to your cost per acquisition; every cent counts. Businesses don’t have the luxury of burning budget on a campaign that doesn’t land, nor should there be a practice of attributing spend to a campaign that isn’t geared to the right audience. When it comes to […]
10 Quiz Examples and Ideas to Better Engage your Audience
Remember picking up popular magazines and flipping directly to the quiz-of-the-week page? How many times did you learn about your vacation goals, what celebrity you’re most like, or what dog you should get based on your personality? There’s no doubt about it — quizzes have always been fun and engaging, which is why, apart from […]
10 Viral Marketing Tools to Generate Leads and Traffic
They say that once you go viral, you have made it. When you go viral, people will talk about you – the kind of awareness brands are striving for. This explains why so many businesses go toward viral marketing as a chance to launch themselves into social media stardom. Marketing has drastically changed in the […]