The very first email was sent in 1971, almost 50 years ago now. It was the first form of online communication, and therefore, it can be difficult to believe that it is still a relevant marketing tool – but it is. Recent data from HubSpot shows that over half of the world’s population use emails […]
How to Increase Instagram Followers (Tools & Tips)
If you’re trying to get more Instagram followers, you’re not alone. The more engaged Instagram followers you have, the more sales you’re likely to make — which is why every brand on Instagram is trying to grow their account. By following a few key tips, you can get a leg up on your competition and […]
15 Unique Ways to Market Your Brand
Marketing your brand is essential to growing your business. If you can find a way to market your idea or product in a different way than your competition, then you will likely see an increase in page views and revenue. The market is often flooded with advertisements for the same products as internet browsers gather […]
Form Design Best Practices and Examples (Ultimate Guide)
Whether it’s a purchase, signing up, or a survey, one needs to put some information into a form. Customers have to take time out of their day and fill in the requested information they’ve definitely entered hundreds of times before – name, surname, phone number, email, address, payment card, the list goes on. Users naturally […]
15+ Tips & Hacks to Get More Instagram Followers
Are you satisfied with the number of your followers on Instagram? This might be the problem of many brands and individuals on all social media platforms, especially Instagram. They’re not getting as many interactions as they expect. One of the most important metrics in social media marketing is the number of followers. Brands are spending […]
How to Create an Effective Lead Magnet in 5 Steps
Lead magnets are one of the most effective strategies for getting leads to a business—it’s in the name, after all. When done well, they can help you build a highly targeted email list. The best part: lead magnets are, by and large, a passive way of generating leads. Depending on their complexity, of course, you’ll […]
How to Use Live Chat to Grow Your Business
Live chat is one of the best ways for your enterprise to engage with your website’s visitors. You can use the live chat software to start a conversation with people who are visiting your website for the first time, interact with frequent visitors, and support the loyal ones in real-time. By using live chat software […]
Top Growth Hacks for B2B Lead Generation – Ultimate Guide
Attracting new customers and clients is a constant challenge for B2B marketers, and 2020 has been a particularly difficult time for many businesses. If you’re looking to generate new leads, you might have heard the term “growth hacking”. What is growth hacking, though? In a nutshell, it’s a form of marketing that focuses on driving […]
Types of Marketing Videos to Use at Each Stage of the Buyer Funnel
Once a fringe accessory, video content is now a power-packed content marketing strategy that is recognized by prominent search engines and consumers as a medium providing relevant, essential information about your business brand and the products you provide. Video continues to adapt to advances in technology and the accompanying changes in user trends. Viewers are […]
Step-by-step Guide on Creating a High-converting Marketing Funnel
If you want your business’ growth to follow the upward curve with time, you must get your marketing funnel – the process of converting a browser or visitor into a paying customer – right. Attracting new leads is extremely crucial when aiming to target growth in business. However, getting leads is really only the tip […]