Marketing

Are you looking for a way to boost awareness for your brand? If so, you may want to consider using NFTs. NFTs, or non-fungible tokens, are a great way to increase engagement and create a more immersive experience for your audience. Additionally, they represent a multi-billion dollar market that is still growing, which means that […]

With Black Friday and Cyber Monday around the corner, this is the season for discounts! We have curated a list of some of the top Black Friday deals and offers from SaaS and marketing brands that you cannot miss this year! Please keep in mind that these SaaS and marketing deals are only available for a limited […]

Developing a personal brand is not an easy task. It takes time and effort, and there’s no guarantee of success. Ask anyone who has built one—from Kim Kardashian to Oprah—and they’ll tell you that a personal brand is a long-term investment. The question is: is it worth it? I believe that it is, and in […]

It seems that the representatives of a small business can hardly be impressed with new marketing ideas. Small business owners have already experimented with different marketing ideas. As a result, they have sifted the ideas through and chosen the best ones to implement in their business.  However, digital marketing ideas are a whole new ball […]

A well-crafted marketing plan provides an opportunity to lock your company’s brand message securely in the collective consciousness of your audience for decades.  Can anyone who was alive during the 1980s stop remembering actress Clara Peller exclaiming “Where’s the Beef” in those Wendy’s commercials?  It’s unlikely.  Or, how about the “Mentos The Freshmaker” ads during […]

A business team strategizes marketing campaigns to promote company goals, raise awareness about a new product, or capture customer feedback. Typically, they aim to reach targeted consumers in many ways, involving an amalgamation of social media, email marketing, pay-per-click, print advertising, and television promos. Marketing campaigns tend to connect a series of operations designed to […]

No matter what you sell to the public, people hear about those things in various ways. One of them is referral marketing, otherwise known as word-of-mouth marketing. Here’s an explanation of what it is and why you might want to use it. Then, we’ll look at eight examples and pull the best practices from each […]

Marketing your brand is essential to growing your business. If you can find a way to market your idea or product in a different way than your competition, then you will likely see an increase in page views and revenue.  The market is often flooded with advertisements for the same products as internet browsers gather […]

Live chat is one of the best ways for your enterprise to engage with your website’s visitors. You can use the live chat software to start a conversation with people who are visiting your website for the first time, interact with frequent visitors, and support the loyal ones in real-time. By using live chat software […]

As long as you have a product, there will always be someone that wants more from it. They want new features, existing features to be updated, or even whole new products that link tenuously to the one that you’re currently making. For example, an analytics platform like Segment likely hears requests for integrations fairly frequently, […]