What’s Your Author Ecosystem?
Learn how to best market and sell your writing based on your natural AE archetype.
Step
1
of
2
50%
Company
This field is for validation purposes and should be left unchanged.
Instructions
This is a multiple choice quiz that will assess your answers and give you your top archetype match. To get the best results, read the options for each question and choose the best response, even if there are multiple responses that fit your style. Don’t overthink it! This quiz is highly accurate and can account for discrepancies in your answers. When you finish the quiz, you’ll go to our website to confirm your archetype!
When deciding what to write next, you’re most driven by:
What’s trending and likely to sell or be read by the most people right now
A theme, world, or topic I want to explore deeply across multiple projects
What I can create a big exciting launch campaign around
What my current audience is asking for or needs right now
What I personally find fulfilling and emotionally resonant
What I can turn into a bigger experience beyond the book
Your relationship with your ideal audience is mostly:
I give them exactly what they want, they give me data, reads, and revenue
I give them comprehensive content about my story or topic, and they want to go even deeper across all my platforms
I give them intensity and entertainment and hype them up, and they show up powerfully when I have a new project
I give them my authentic presence, charm, and steady connection, and they stick around and become loyal friends and community members
I give them my reflections of both their pain and healing, and they give me their vulnerability and trust
I give them a role in the worlds I’m building, and they give me their creative contributions and evangelism
After you put a project out into the world, your usual mindset is:
Did I capture a lot of people in this niche or genre? What data can I gather about what worked and what didn’t?
What are people saying I missed and what else could I explain about this? Did I reach all the audiences I targeted with a message that resonated?
Did my audience do what I wanted when I needed them to? Did my audience show up powerfully during launch, and can I rest?
Did people get my vibes with this one and where did they flow after? Are we building a deeper relationship?
Are people feeling big emotions and did they get what they needed? Am I seeing them healing and having emotional transformation from this project?
Did everything go smoothly and was it fun and immersive? Are people creating their own content about it?
Which best describes your production pace and style?
Fast, strategic, data-informed, with the goal of ROI
Intense, focused, deep, complex, comprehensive, complete
Cyclical, big momentum, intense bursts, rest, feast and famine periods
Steady, dependable, orderly, consistently present, chipping away at things
Connective, emotive, collaborative, emotionally-driven, transformative
Expansive, detail-oriented, immersive, multi-format, clear branding and world-building
When facing long-term burnout, it usually comes from:
Rapid productivity efforts, quickly shifting markets, algorithmic changes, things that worked breaking, optimization pressure
Researching rabbit holes, people losing interest, getting too niche, needing to be complete, larger than standard word counts
Launching too often, no time to rest, high audience churn, giving huge amounts of energy to every product launch, not putting evergreen marketing systems in place
Inconsistency due to issues out of one’s control, not wanting to show up, wanting to switch to a wildly different topic or genre, feeling performative, struggling with boundaries
Overgiving, carrying others’ pain, not seeing audience growth, watching fans and audience move on, having too many projects, wanting to be seen the way one sees others
Big visions that are hard to finance, running out of budget, struggling with execution, lack of profit despite bringing in a lot of money, losing one’s shirt
What kind of marketing are you most comfortable with?
Market-fit testing and optimization, paid ads, data-driven decisions
Content marketing across multiple platforms, writing as marketing, comprehensive presence
Time-sensitive events, concentrated launch campaigns, seasonal promotions
Creating engagement, authentic relationship-building, showing up consistently
Emotional storytelling, vulnerable sharing, healing-focused messaging
Fandom-building, immersive experiences, evangelists, and product drops
Which of these creative superpowers best describes you?
Researching and nailing the market quickly, optimizing for conversion
Going deep, building comprehensive systems, establishing expertise
Building killer offers and creating intense momentum and buzz
Authentic connection and injecting personality into everything
Seeing others deeply and eliciting healing emotions
Building immersive universes and storytelling in multiple formats
Your current or ideal body of work feels like:
A trail of hits that landed just as something got popular
A library of content that’s deeply related and requires investment
A series of bold launches and experiments
A cohesive catalog that reflects different parts of your personality
A book for every unique emotion and whim you wanted to pursue
A popular world expanded into books, merch, and beyond
When you think of writer success, you picture:
Profitable, efficient systems and data-driven growth
Being seen as the definitive expert or “classic” in your niche
Increasingly bigger launch numbers and higher ranks
A readership of like-minded people who feel like family
A loyal readership whose lives you’ve genuinely helped transform
A multi-platform, multi-format brand with self-sustaining fandom
What’s your relationship to trends?
I chase and optimize them quickly for maximum ROI
I analyze and comprehensively integrate them into my expertise
I jump on them hard when they align with my planned launches
I’ll use one if it fits my voice, but I’m mostly doing my own thing authentically
I write counter to trends or follow my emotional truth
I listen to my fans obsessively so I have tons of immersive marketing angles
How do you show your author personality online?
I keep it minimal—just enough to do what is working and converting right now
I show up consistently across my platforms with behind-the-scenes or a new layer to my work
I go all-in during promo seasons and otherwise disappear
I’m present and consistent to maintain authentic relationships with readers
I express authentically on deep topics that my community and I connect on
I design everything so fans can sustain their own communities
Your best long-term business move is likely to be:
Pivoting quickly to new profitable niches based on data
Building comprehensive resources or definitive pillar series
Bigger, bolder launches with each new project
Strengthening reader journey touch points and building deep, authentic connections with readers
Deepening emotional resonance and reader transformation
Building an immersive experience so unique people must evangelize
If readers could say one thing about you, it would ideally be:
“They always deliver what I want.”
“They go deeper than anyone else.”
“Their enthusiasm for their projects is infectious.”
“They feel like a kindred spirit.”
“Their work got me through one of the most painful times of my life.”
“They built a world I never want to leave.”
When you imagine your ideal workday, you are:
Analyzing data, testing new approaches, optimizing what’s working
Creating content across multiple platforms, building comprehensive systems
Intense focused work knowing rest is coming, or complete rest after a sprint
Connecting with readers authentically, steady progress on relationships
Writing from emotional truth, creating space for healing
Deep worldbuilding, designing immersive experiences
What drains your energy fastest?
Not getting good data or measurable results that you can fix
Having to condense the story/message down to reductive essentials
Pressure to show up consistently without breaks
Transactional interactions that lack authentic connection
Marketing that feels emotionally exploitative
Having to simplify your vision or reduce scope
Ready to find out your Author Ecosystem?
Get the deep dive of your results emailed to you! When you enter your email address, you’ll receive emails for writers from Monica Leonelle through Lovelight Lioness Productions LLC.
Name
First
Last
Email
Made with
