How to Create a Quiz

Creating a quiz with Woorise is a simple yet powerful way to engage your audience, generate leads, and drive traffic to your website. Whether you’re looking to create a fun personality quiz, a knowledge test, or a product recommendation quiz, Woorise provides an intuitive drag-and-drop builder to customize your quiz with multiple question types, logic branching, scoring, and more. With built-in lead capture forms and integrations with marketing tools, you can seamlessly collect participant data and automate follow-ups, making quizzes a valuable tool for business growth.

This guide will walk you through the step-by-step process of creating a quiz in Woorise, from setting up your questions to analyze the final result pages. You’ll also learn how to configure scoring, enable conditional logic, and optimize your quiz for maximum engagement. Whether you’re a beginner or an experienced marketer, this guide will provide everything you need to create interactive and high-converting quizzes with ease.

Quiz types

Quizzes can serve different purposes, from engaging users with fun personality tests to evaluating knowledge or generating leads. Choosing the right quiz type depends on your goals, whether it’s to entertain, educate, collect data, or recommend products. Below are some of the most common quiz types you can create in Woorise, each designed to meet specific needs and enhance user interaction.

Personality quiz

A personality quiz categorizes users into different groups based on their responses. Instead of right or wrong answers, the results are based on patterns in user input, making it ideal for entertainment, self-discovery, or audience segmentation. These quizzes are widely used in marketing, social media engagement, and brand personality assessments.

Learn how to create a personality quiz step by step in our detailed guide.

Assessment quiz

An assessment quiz is designed to evaluate a participant’s understanding of a subject. It is commonly used in education, employee training, and skill assessments. Results can be used to identify knowledge gaps, track progress, or certify learners based on predefined criteria.

Learn how to create an assessment quiz step by step in our detailed guide.

Scored quiz

A scored quiz assigns points to each answer and provides a total score at the end. This format is useful for measuring knowledge, evaluating skills, or determining how well someone meets certain criteria. It can be applied in online courses, employee evaluations, and self-assessments.

Learn how to create a scored quiz step by step in our detailed guide.

Trivia Quiz

A trivia quiz challenges participants with fact-based questions, often testing their knowledge on specific topics such as history, science, pop culture, or industry-specific subjects. It is commonly used for engagement, educational purposes, and competitions, making it a popular format for social media and marketing campaigns.

Lead generation quiz

A lead generation quiz is designed to collect user information while providing them with a personalized result or valuable insights. These quizzes help businesses grow their email lists, qualify leads, and segment audiences based on their answers. By integrating with marketing tools, they enable automated follow-ups and targeted communication.

Multiple-choice quiz

A versatile quiz format, multiple-choice quizzes are used across various industries, from educational testing to customer feedback surveys. Businesses of all sizes use them for employee training, market research, and consumer insights. This format ensures structured responses and simplifies data analysis.

Product recommendation quiz

A product recommendation quiz guides users toward the best product or service based on their needs and preferences. By asking targeted questions, businesses can personalize recommendations, improve customer experience, and increase conversions. This type of quiz is widely used in e-commerce, beauty, and lifestyle industries.

To explore more quiz types and get inspired with real examples, check out this article featuring 16 different quiz formats.

Create a quiz

  1. In your Woorise dashboard navigate to Pages from the main menu.
  2. Click the Add Page button. In the Templates gallery, you can either select Start From Scratch to build a quiz from the ground up or choose a pre-designed quiz template that best fits your needs.
  1. Click on a template to open the Preview screen. Here, you can review the design and layout before making a selection. Once you’ve found the right template, click Use This Template in the top-right corner to start customizing your quiz
  2. You will be redirected to the Create tab, where you can customize both your quiz landing page and form. This tab includes various standard options, such as setting the page title and landing page link. In this guide, we will primarily focus on styling the Form block. For more details on customizing landing page options, please refer to this guide.
  3. To customize the form, click on the Form block to display its settings in the right sidebar. From there, you can adjust various design elements, including input size, border radius, and colors. You can also customize the label font size and color, the font size and color for field descriptions, and the colors for the main form buttons.
  1. Once you’re satisfied with the customization, click on the Form tab at the top or the pencil icon to access the form builder, where you can add, edit, and configure quiz questions.

Add quiz questions

In the Form Editor, you can easily build your quiz by dragging and dropping fields from the right sidebar. While it’s possible to create a basic or personality quiz using standard field types like Dropdown or Multiple Choice, this guide will focus on the dedicated Quiz field, which offers enhanced quiz-specific options.

Quiz field

Here are some of the key settings available for the Quiz field:

  • Quiz question: Enter the question you would like to ask the user. The user can then answer the question by selecting from the available choices.
  • Quiz field type: Select the field type you’d like to use for the quiz. Choose radio buttons or drop down if question only has one correct answer. Choose checkboxes if your question requires more than one correct choice.
  • Use image choices: Enable this option to use images for quiz choices. Once activated, a new Image Choices tab will appear in the field settings, allowing you to customize the appearance of the images.

Edit choices

  • Quiz answers: Enter the answers for the quiz question. You can mark each choice as correct by using the checkmark icon on the left. You can use the plus or minus icon to add or remove questions. If the Use Image Choices is enabled you can also choose an image for each choice.
  • Weighted score: Weighted scores allow complex scoring systems in which each choice is awarded a different score. Weighted scores are awarded regardless of whether the response is correct or incorrect so be sure to allocate higher scores to correct answers. If this setting is disabled then the response will be awarded a score of 1 if correct and 0 if incorrect.
  • Randomize order of choices: Check the box to randomize the order in which the answers are displayed to the user. This setting affects only the quiz front-end. It will not affect the order of the results.
  • Enable answer explanation: When displaying quiz results on your form’s confirmations or notifications via merge tags (i.e. {quiz:id=1} or {all_quiz_results}), this option enables you to provide an explanation of the answer. Activating this option the Quiz answer explanation field will show up to enter the explanation for the correct answer and/or incorrect answers. This text will appear below the results for this field.

Multi-page forms

For quizzes with multiple questions, it’s best to improve the user experience by displaying one or a few questions at a time. This helps keep participants engaged and prevents them from feeling overwhelmed. To achieve this, use the Page field to create a multi-page form, allowing users to navigate through the quiz step by step. This approach works particularly well for personality quizzes and assessments, ensuring a smoother and more interactive experience.

Learn how to create a multi page form step by step in our detailed guide.

Customize quiz settings

Once you have all of your questions in place, your next step is to configure the grading system. When you added a quiz field to your form, a new section appeared under Form Settings > Quiz. This is where you’ll implement a grading system.

Quiz settings

  • Shuffle quiz fields: Randomize the order of the quiz fields on this form each time the form is loaded.
  • Instant Feedback: Display correct or incorrect indicator (✔︎ or ❌) and explanation (if any) immediately after answer selection. Once an answer has been selected it can’t be changed unless the form is reloaded. This setting only applies to radio button quiz fields and it is intended for training applications and trivial quizzes. It should not be considered a secure option for critical testing requirements.

Grading settings

By default Grading is set to None, but if you would like to add the calculation of an overall grade to your quiz, you can select either Pass/Fail or Letter grading options.

Pass/Fail

Pass/fail grading lets you set a percentage threshold for passing the quiz. For instance, if you set the percentage at 70%, the user would have to get 70% of the questions correct to pass and see the Quiz Pass Confirmation. If they score under 70%, they would see the Quiz Fail Confirmation. You can customize these messages, including HTML.

  • Pass Percentage: Identify the percentage score the user must equal or exceed to be considered to have “passed.”
  • Display Quiz Confirmation: Present the user to either a pass or fail confirmation message upon submission of the quiz form. You can specify the exact text of either message in the applicable boxes using the rich text editor.
  • Disable Auto-formatting: Woorise will sometimes automatically add paragraph spacing to your text to help readability. If you’ve carefully crafted your layout (e.g. using HTML), select the Disable Auto Formatting checkbox to disable that function.

Letter

Letter grading lets you assign a letter based on the pass percentage. For instance, you could award an A to anyone who scores 90% or above. You can use any letter you like and set any percentage. You can also set the confirmation message users see.

  • Display Quiz Confirmation: Present the user to either a pass or fail confirmation message upon submission of the quiz form. You can specify the exact text of either message in the applicable boxes using the rich text editor.
  • Disable Auto-formatting: Woorise will sometimes automatically add paragraph spacing to your text to help readability. If you’ve carefully crafted your layout (e.g. using HTML), select the Disable Auto Formatting checkbox to disable that function.

Display a subset of questions

Using the Randomize feature allows you to create a dynamic quiz by randomly selecting a specific number of questions from a larger question pool. This is useful for ensuring variety in each quiz attempt, preventing repetition, and making the quiz more engaging for users. It’s ideal for knowledge tests, trivia quizzes, and assessments where different participants receive different sets of questions.

For a detailed walkthrough on how to set up the Randomize feature, check out our guide on randomizing form fields.

Customize confirmations & email notifications

In the confirmation messages (thank you pages) you can give your users feedback about their submission. You can also create email notifications if you want to send an email to user with their quiz results.

The Quiz field comes with several merge tags you might find useful. These can only be used in confirmations and email notifications to output results.

  • {all_quiz_results} – Displays all the results of the quiz fields in the form.
  • {quiz_score} – Displays the number of correct quiz answers.
  • {quiz_percent} – Displays the percentage of correct quiz answers.
  • {quiz_grade} – Displays the grade the user achieved if the form uses letter grading.
  • {quiz_passfail} – Displays either “passed” or “failed” if the form uses pass/fail grading.

Analyze quiz results

When the Quiz field is used alongside the main report, a dedicated Quiz report becomes available. Once responses start coming in, you can navigate to the Quiz tab to analyze the results. The data displayed will vary depending on the Quiz Grading method you have enabled, providing insights into participant performance, scores, and trends based on the quiz type.

  • Total Entries: Quantity of all the entries you have received for this quiz.
  • Average Score: Average score as calculated across all entries received.
  • Average Percentage: Average percentage score as calculated across all entries received.
  • Score Frequencies: Displays a frequency bar chart showing the spread of each quiz score.
  • Grade Frequency: If using letter grades, will show the frequency of each letter grade across all entries received.
  • Individual Breakdowns: The bottom area shows each quiz field on your form, and the frequency of each answer provided.

Results filter

The filter section displayed in the right hand sidebar allows you to limit which entries are included in your results display.

  • Include results if — allows you filter the entries that make up your results based on other factors, such as a particular form field, or other submission metadata. For example, you could filter just those of a certain Quiz Percentage or Grade.
  • Start date and End date — limit your results display to those submission made within a certain date range.

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