Social Media Marketing

Social media marketing is an excellent channel to promote your brand. But… Let’s be real: growing followers is overrated. You get tons of people following you, liking your posts, commenting, sharing… But yet, the revenue from social media isn’t coming — why? Simple, you’ve failed to turn followers into customers. All the social impressions and […]

With an estimated 53.6% of the world’s population active on social media, it’s no wonder small, and big corporations alike are scrambling for a piece of the social media marketing cake.  And every marketer is working at full-throttle to create viral social media campaigns. What exactly is viral social media marketing (SMM), and why is […]

You don’t have to post daily to reach your target audience on Instagram. You can increase your organic reach by understanding how Instagram’s algorithm works to get your content on your followers’ feeds. However, the algorithm is so unpredictable that even the most seasoned marketers find working with Instagram very challenging.  Understanding how the Instagram […]

Have you been trying automation tools for your Instagram posting but still see no significant engagement? Well, that is because you have not yet got your hands on the right one’s. You need the right social media management tools alongside others like Instagram design and survey tools to ensure less work yet more engagement. In […]

With over 1 billion monthly users, more and more brands are discovering innovative ways to grow their business through Instagram.  In response to this, Instagram is continually rolling out more and more features to turn the platform into the next big eCommerce platform. These changes and updates are great news for brands who are able […]

Influencer marketing is a great strategy. Influencers are people with authority in their niche and a significant following on social media. This means that when they talk about your brand, many will listen. For you, that simply means more potential customers. But an influencer marketing strategy can only be that successful if you choose the […]

Instagram ranks 4th among the apps with the most number of users and has over a billion monthly active members. These statistics alone should convince you that the social media giant is the place to be if you want to reach a wide audience. But how does a small brand get noticed in a platform […]

Instagram is the perfect platform to grow your brand. There are more than 1 million people who use Instagram every month so you’ll gather a huge following on the platform alone. However, there are also 1 million other accounts you’re competing with.  It can be daunting to find ways to grow your Instagram followers by […]

If you’re trying to get more Instagram followers, you’re not alone. The more engaged Instagram followers you have, the more sales you’re likely to make — which is why every brand on Instagram is trying to grow their account. By following a few key tips, you can get a leg up on your competition and […]

Are you satisfied with the number of your followers on Instagram?  This might be the problem of many brands and individuals on all social media platforms, especially Instagram. They’re not getting as many interactions as they expect. One of the most important metrics in social media marketing is the number of followers. Brands are spending […]