Email Marketing

“Compared to other emails, sales emails have eight times more opens and clicks and can produce six times more money than other types of emails.” Copper The above statistic clearly shows the potential of what sales emails can do. If this is true, and it is, sales emails should be among your top priorities.  However, […]

Although email marketing is a widely used way to reach people, doing it well is not always straightforward. How can company representatives create emails that make people feel glad they opened them and eager to do business with the brand? Here are 10 best practices, plus email marketing examples that brand representatives can adjust to […]

Getting people on your list is easy. Turning those subscribers into customers is the tough part. If you don’t have a proper email marketing plan, you are leaving money on the table. Email marketing is still one of the best ways to get customers and here 16 Marketers share their best tips on how to […]

About nine out of every ten marketers make use of email marketing to distribute their content. You have to admit, that’s a staggering number. With more than 3.7 billion people worldwide using emails, it’s no wonder that most businesses use this tool to implement their marketing strategy. As you’re reading this, you’ve probably also received […]

Email marketing is a tricky business, nay – an art. Some even say it’s a dying art, but this couldn’t be further from the truth. According to Statista, around 281 billion emails were sent and received each day in 2018 alone.  This is set to increase to 347 billion emails per day in 2023. So, […]

Sending emails to your active subscribers is not rocket science. However, sending emails that convert and turn those subscribers into buyers can be a much more complex process.  You don’t have to be a master email marketer, copywriter or designer to write great emails that sell. Here are a few handy tips to make sure […]

Truth is: Emails will outlive us all.  And for a good reason. Email marketing generates $38 for every $1 spent which makes it one of the most effective techniques for reaching out to your audience. It’s what most companies use for acquiring new leads, nurturing the existing ones and improving customers’ loyalty. If you are […]

If you’ve decided to join the eCommerce revolution and set up your very own eCommerce store, here comes the hard, but fun, part: you need to make sure your e-store stands apart from the competition and continues making sales throughout the whole year, not just during the major holidays.  Promoting and growing your eCommerce website […]

What are the best and most effective ways for your customers to read your emails? Think about it. Your customers get dozens of promos, scams and spams to their emails every single day. So how can you stand out? In this article we’ll tell you the best ways to keep up with email marketing in […]