As the world we live in advances towards digitalization, it would not be wrong to state that things have changed entirely for this generation. Considering all the remarkable innovations that humans have managed to put forward, the sector of marketing isn’t left behind. With all the numerous methods and techniques that are used by marketers […]
Email Marketing
10 Tips for Sending a Sales Email that Converts
Sending emails to your active subscribers is not rocket science. However, sending emails that convert and turn those subscribers into buyers can be a much more complex process. You don’t have to be a master email marketer, copywriter or designer to write great emails that sell. Here are a few handy tips to make sure […]
Building an Email List From Scratch (The Ultimate Guide for 2020)
Truth is: Emails will outlive us all. And for a good reason. Email marketing generates $38 for every $1 spent which makes it one of the most effective techniques for reaching out to your audience. It’s what most companies use for acquiring new leads, nurturing the existing ones and improving customers’ loyalty. If you are […]
How to Get Started with eCommerce Email Marketing
If you’ve decided to join the eCommerce revolution and set up your very own eCommerce store, here comes the hard, but fun, part: you need to make sure your e-store stands apart from the competition and continues making sales throughout the whole year, not just during the major holidays. Promoting and growing your eCommerce website […]
13 Email Marketing Best Practices You Need to Know in 2020
What are the best and most effective ways for your customers to read your emails? Think about it. Your customers get dozens of promos, scams and spams to their emails every single day. So how can you stand out? In this article we’ll tell you the best ways to keep up with email marketing in […]
Why Is Email Marketing More Effective Than Social Media?
Marketing has always lied at the core of every business. Regardless of a scale or niche of a company, the only way to succeed is by investing effort, time, and money in promoting it. Today, the situation hasn’t changed and good marketing is still the key to success. However, due to the global digitalization, the […]
12 Email Marketing Automation Myths Debunked
Everyone knows how important email marketing is. Marketers take advantage of it daily reaching out to leads, nurturing them, converting into clients, onboarding them, and re-engaging. One of the key strategies for any marketer is automation. More than half of all marketers use this technique to improve their performance. Email marketing is not an exception. […]
How to Use Social Media to Grow Your Email List
What does email marketing mean to you? Because it really should mean a lot, especially if you want to get a whole load of leads to add to every stage of your sales funnel and generate revenue. Source Social media on the other hand, is what rules communication, advertising and many aspects of our day-to-day […]