Marketers have always struggled to find ways to boost their lead generation. However, as the era of personalization is currently upon us, you have to find more unique ways to excite your audience. Content like videos, blog posts, and case studies have proven themselves to be powerful lead gen tools. However, these marketing activities aren’t […]
About Marilia Dimitriou
Marilia Dimitriou is a Creative Writer working for email marketing software Moosend. Her passion for writing has made her find new ways to combine the art of Creative Writing with SEO Copywriting. When she’s not writing articles, you’ll find her enthusing over marketing tech and automation.