Gated content is a part of all best performing inbound marketing strategies, and it is equally useful for email marketing. Marketers use gated content to reward engagement and lead generation with insightful, genuinely valuable content pieces in exchange for submitting user information. For email marketing, this boils down to submitting an email address and consent […]
About Kevin George
Kevin George is the Head of Marketing at Email Uplers, one of the largest Custom Email Templates production companies which specializes in converting PSD to email templates. He loves gadgets, bikes, jazz, and breathes ‘email marketing’. He is a brand magician who loves to engage and share insights with fellow marketers.