Facebook has altered its algorithm countless times since its inception. However, it wasn’t until 2018 that the networking giant updated its formula to center content on friends and family rather than spam from businesses. This decision put millions of brands in a bind as they tried to optimize marketing strategies and reconnect with consumers. How […]
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30+ Best E-Commerce Tools to Increase Sales for Your Store
E-commerce has come to define modern retail. Thanks to the success of sites like Amazon, if you sell things, customers expect to buy them online. With e-commerce sales generating $4.28 trillion in 2020, there’s never been a better time to optimize your site. This massive success also presents a challenge. If users from around the […]
What Is Referral Marketing? (+ 8 Examples and Strategies)
No matter what you sell to the public, people hear about those things in various ways. One of them is referral marketing, otherwise known as word-of-mouth marketing. Here’s an explanation of what it is and why you might want to use it. Then, we’ll look at eight examples and pull the best practices from each […]
10 Email Marketing Examples and Ideas for Inspiration
Although email marketing is a widely used way to reach people, doing it well is not always straightforward. How can company representatives create emails that make people feel glad they opened them and eager to do business with the brand? Here are 10 best practices, plus email marketing examples that brand representatives can adjust to […]
12 Best Websites to Download High-Resolution Images for Free
Numerous situations may arise when you need to download high-resolution photos. Maybe you’re a blogger, and the specs for your current post require at least one image or maybe you need some high resolution images to add to your landing page. Alternatively, perhaps you’re improving your business website and want to make it more exciting […]