You rely on data in business for a simple reason; it helps you make informed decisions. The more information you have, up to a point, the higher the chance you’ll make the right decision. You can apply that simple insight of more information equals smarter decision-making to marketing, customer service, product development, or any other […]
About Christopher Vasilis
How to Create the Best Email Subject Lines (+42 examples)
Writing email subject lines is one of the toughest parts of email marketing. That’s because after all the work invested in the body text and design, you need to convince your target to open the email. And you have less than 70 characters to do so, which leaves little room for error. Forty percent of […]
150 Best Email Subject Examples & Ideas
What does it take for someone to actually open an email? The most important part it’s the subject line. After all, it’s your very first impression of the email. From that first impression, you’ll do your best to judge the content inside. Your email subject line is your first (and maybe your last) impression on […]
How to Use QR Codes to Increase Customer Engagement
We’ve all seen QR codes when we’ve been out and about, and their prevalence has increased during the coronavirus pandemic. A QR code stores important data, which allows people to access information faster and complete specific tasks. And for businesses, they’re also excellent ways of increasing customer engagement. But how do QR codes work for […]
7 Email Outreach Tips to Improve Your Open Rates
Open rate is the simplest and one of the most important email marketing metrics to understand how well your subscribers are receiving your email. However, this same KPI is difficult to predict because various things can affect when your contacts are checking their email. Not only that, but it’s also not easy to get a […]
10+ Best SurveyMonkey Alternatives to Save Money and Time
SurveyMonkey is one of the most popular software for creating surveys. It’s customizable, multi-functional, integrable, and effective. Still, one tool can’t be great at everything for everyone. If you run a small business, you might find SurveyMonkey too expensive. On the other hand, if you’re directing a large enterprise, you may find that SurveyMonkey can’t […]
10+ Best WordPress Quiz Plugins
Quizzes are a great way to gain insights into what your audience knows and what they need to know. Using quizzes as part of your lead generation strategy allows you to acquire highly targeted contacts that you can easily convert into clients or customers. But to do that as a WordPress site owner, you would […]
How to Pick The Right Social Media Platforms for Your Brand
If you want to effectively widen your reach and attract your target audience, you need to establish your presence on various social media platforms. Unfortunately, many brands waste most of their time on the wrong social media platforms. While platforms like Pinterest, LinkedIn, Instagram, Twitter, and Facebook provide different benefits, engaging with your audience across […]
10+ Best Online Survey Tools & Apps
If we have a question we want to answer, most of us will turn to the internet for help. But what if we want to know peoples’ opinions on a particular product or service, or we want to garner opinions on a topic we’re interested in? In cases like this, we’d more likely need to […]
How to Promote your Giveaway or Contest
Are you looking for a way to generate more interest in your giveaway or contest? Do you want to make it go viral and gain the attention of many people? If so, then this article is for you. In this blog post, we will talk about how to promote giveaways and contests effectively. We’ll also […]