Are websites really the storefronts of the 21st century? Or can you get along with just your social media account? Well, websites are essential for large companies that need to promote and sell a high volume of products online. Used alone, and despite all of the benefits, social media simply doesn’t have enough resources to […]
About Christopher Vasilis
9 Popular Marketing Strategies Experts Swear By
Whether it’s making enough to cover the month’s expenses or to acquire thousands of dollars in a day, the overarching goal of an entrepreneur is to make a profit. It’s similar to how employees work hard to earn an income. Behind this clear objective, though, lies the problem of how to accomplish it. That is, […]
10 Landing Page Examples from Big Brands to Inspire You
In the world of digital marketing, landing pages play an important role in gaining leads and sales. A landing page is a web page, distinct from a website’s home page, designed to bring traffic to the site. Landing pages can be found in several ways, including an organic search result, an ad or a link. […]
8 Best Websites to Get Free Images for Your Landing Page
Whether you’re in digital marketing or some other form of Internet business, you’ve probably found yourself in a situation where you needed free photos or illustrations for a campaign or project for your landing page upon creating a website, which would complement and illustrate your content. Usually, the first refuge of all of us is […]
How to Generate B2B Leads Using Podcast Interviews
If you’re a B2B marketer, launching or featuring on a podcast therefore presents an excellent opportunity to grow your business – and build your authority while doing so. Best of all, you won’t have to do extensive research to join the bandwagon. If you reach out and engage with the right podcasters, sharing your knowledge […]
20 Landing Page Examples & Ideas for Inspiration
The main mission of any landing page is to deliver conversions. The more of them you get, the better your page is. But what makes a landing page outstanding? A clear product description, a catching CTA, and an easy structure are obvious components. However, headline placing, text fonts and formats, color schemes, and everything in […]
How To Increase Customer Retention With Social Media: 6 Best Ways
Customer retention is extremely important for any business – mostly because it is way easier and cheaper to retain existing customers than acquire new ones. Here are the six best ways how to increase customer retention with social media. 1. Listen to Your Audience to Improve Customer Retention First of all, you need to listen […]
13 E-commerce Strategies That Can Help Boost Your Online Sales
As someone who runs an e-commerce business, it is understandable that you want to boost your traffic and conversions. But how do you decide on which marketing tactics you should try? In this post, we have put together an overview of the best e-commerce strategies that will help you gain more repeat purchases. What is […]
5 Examples of Growth Strategies Used by Successful Brands
We all want our business to find success, whether it is through increased sales or increasing our fan base. Industry experts are quick to point out tips and tricks to do this but the real-world proof is always preferable. Having said that, below are some marketing strategies that have helped brands achieve success. 1. Viral […]
How to Use Online Coupons and Discounts to Grow your eCommerce Store
Consumers in this digital era are always on the lookout for discounts, coupons, and other deals making it an integral part of their overall shopping experience. A study by Hawk Incentives found that 97% of shoppers (eCommerce and otherwise) declared that they look for deals as they shop, with 92% saying they are on a […]